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Strategic Management

Last Update Apr 19, 2024
Total Questions : 280

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Strategic Management Questions and Answers

Questions 1

RRR is an insurance company which maintains an extensive database of its customer transactions over the last 10 years. RRR is developing a new product and has carried out a SWOT analysis.

Within which of the following aspects of the SWOT analysis would RRR include its customer database?

Options:

A.

Opportunity

B.

Threat

C.

Weakness

D.

Strength

Questions 2

Company W manufactures marshmallows for sale to supermarkets across Europe. W follows a logical and formal approach to strategic planning. Which of the following are valid stages of such a rational strategic planning model? Select ALL that apply.

Options:

A.

360 degree feedback

B.

Strategic options

C.

Learning curve

D.

Trial and error

E.

Review and control

Questions 3

BBB discharges small quantities of non-harmful material into the atmosphere as a by-product of its manufacturing process. BBB has been criticised by an environmental journalist who called BBB a polluter.

BBB wishes to influence opinion in its favour and has identified a number of strategic responses to achieve this objective.

Which of the following strategic responses should BBB implement?

Options:

A.

Employ Public Relations consultants.

B.

Change its manufacturing process to eliminate the by-product

C.

Do nothing.

D.

Lobby its National Government