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1z0-1032-22 Exam Dumps - Oracle Responsys Marketing Platform Cloud Service Questions and Answers

Question # 4

You have a banner image in an HTML file with clickthrough reference. It is named acme_marquee.htm and you have uploaded it into a folder named LOGOS in your Content Library.You want to insert it into the HTML campaign document that has been uploaded to the Responsys Content Library into the HTML campaign document.

Which RPL code should you use to insert this document?

Options:

A.

<#assign banner="acme_marquee. htm"><#include "cms: //contentlibrary/ " + banner>

B.

C.

<$insertdocument "cms : //contentlibrary/LOGOS/acme_marquee . htm">

D.

<#include "cms : //contentlibrary/LOGOS/acme_marquee . htm">

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Question # 5

You havereceived requirements to create Connect Event Data Feed exports for two different integration projects. The client wishes to create two CED feeds, both including the Sent feed.

What should you do?

Options:

A.

Create the two separate exports and ensure they both have the Sent value in them.

B.

Create the two separate exports and use the Sent value for one export and the SentX value for the second export.

C.

Go back to the team that developed the requirements and tell them that the Sent feed can only be used in oneactively scheduled Connect export job at one time. Determine if the same Sent feed can be sent to different file locations.

D.

Go back to the team that developed the requirements and see if you can schedule the exports on different days. Responsys will allow the use of the same Sent value to be used in two different active exports if they are scheduled for different days of the week.

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Question # 6

You declared a field, FIRST_NAME, from your profile list in your campaign.

What is the correct RPL syntax to personalize your content with the first name of your customer in the email campaign?

Options:

A.

{FIRST_NAME} $

B.

$FIRST_NAME

C.

{FIRST_NAME}

D.

$ {FIRST_NAME}

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Question # 7

A third-party system exportof data that is required to be imported as supplemental table data in Responsys is in XML format. The XML file is located on the SFTP server and ready for you to configure the Connect import job in Responsys.

What is your next step?

Options:

A.

Discuss with theteam that Responsys doesn't accept XML formatting for importing Supplemental Table data and a solution to transform the data will be required.

B.

Create an Import Supplemental Table job in Responsys for this file and ensure to select the XML to CSV conversion check box.

C.

Create an Import Supplemental Table job in Responsys for this file.

D.

Create an Import Supplemental Table job in Responsys for this file and select XML as the Fields are delimited check box.

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Question # 8

You want touse Responsys SMS that invites recipients to click a link to a web form to register for a special event. You wish to measure clicks and form submissions (conversions).

Which four steps should you perform to make this possible? (Choose four.)

Options:

A.

You mustpurchase Premium tracking in order to support link tracking in Responsys.

B.

You must select a Responsys link table with the link names and URLs to be used in the SMS message.

C.

In the SMS campaign message designer, enable conversion tracking.

D.

You mustsupply a short URL, so you can use bit.ly to shorten links that you wish to use in your text message.

E.

In the SMS campaign message designer, you must enable link tracking for the campaign.

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Question # 9

Your customer needs to capture information about subscribers that clicked on links categorized as blue eyeglasses products, so that they can then send them a follow-up promotional email.

How can you configure this in Responsys?

Options:

A.

In Message Designer, click the Link tracking button. You can create a link object for blue glasses. Apply this object to all open programs that use current campaigns.

B.

In the Link Table screen, open the Categories Designer window. Use the categories designer; create a blue glasses object that can be associated with all the link tables in Responsys and assign it to all current campaigns. You can use this link category in creating a filter definition.

C.

In the Account Management screen, select Set link tracking preferences and create a link category for blue eyeglasses. Set this category in link tables for any link regarding blue eyeglasses. You can use this link category in creating a filter definition.

Question # 10

You are planningan integration of Salesforce.com and Responsys. You navigate to the Account Administration screen to configure the access to Salesforce.com, but the configuration options are not available.

What is the reason for this?

Options:

A.

You need to work with Salesforce.com technical resources to configure the gateway to Responsys from within the Salesforce.com application.

B.

You need to create a new user specifically for Responsys from within the Salesforce.com application.

C.

Responsys Customer Support must first enable the Salesforce integration functionality before the Account Administrator can configure the access between Salesforce.com and Responsys.

D.

You must first create a new Salesforce Connect job to enable the automated data feed between the Salesforce.com and Responsys contacts lists.

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Question # 11

You built a seed group with three records to test combinations of data during campaign proof testing. All fields required for personalization are populated with test data. But when you try to preview or proof launch a promotional email campaign, an errormessage states that the proof list is empty.

Why is this happening?

Options:

A.

You must have missed populating some of the fields being used for personalization in the records. Check the data in the seed group for completeness.

B.

The seed group is corrupted. You must delete and re-create the seed group with the test data desired.

C.

You can only launch emails to a seed list; you cannot preview or send a proof launch to the seed list records.

D.

When the EMAIL_PERMISSION_STATUS value for records in a seed group is set for O for Opt out, Responsys will suppress displaying personalization in preview mode or sending emails to those contacts. Confirm that EMAIL_PERMISSION_STATUS is set to I for Opt In.

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Question # 12

Your client's email analyst advises you that recent reports show an increased soft-bounce rate of 6% for emails launched in the last 30 days. The analyst is worried about being flagged as having a bad reputation by some ISPs and wants you to suppress sending to soft-bounced addresses for the next 30 days.

Which option should you use to handle the soft-bounce problem?

Options:

A.

Take the latest CED report to locate all soft-bouncedaddresses. Run a Connect job to change the DELIVERABILITY_STATUS_ field to U for those addresses so that messages will no longer be sent to that email address.

B.

Create a filter of all soft-bounced addresses for the last three email launches, save it as aPET, and use that as a suppression table for all email campaigns for the month.

C.

When defining audiences for the next month, add criteria in Filter Designer to suppress all email addresses that have soft bounced in the last 30 days.

D.

Manually change the DEVERABILITY_STATUS_ field to Undeliverable for any email that soft bounces.

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Question # 13

You received an error in EMD regarding the assign syntax you have written to declare a variable using RPL.

What is the correct syntax for assign?

Options:

A.

/assign/

B.

?assign?

C.

<# assign>

D.

! assign

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Exam Code: 1z0-1032-22
Exam Name: Oracle Responsys Marketing Platform 2022 Implementation Professional
Last Update: May 10, 2025
Questions: 70
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