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Data-Cloud-Consultant Exam Dumps - Salesforce Data Cloud Questions and Answers

Question # 4

What does the Ignore Empty Value option do in Identity Resolution?

Options:

A.

Ignores Individual object records with empty fields when running identity resolution rules

B.

Ignores Contact Point object records with empty fields when running identity resolution rules

C.

Ignores empty fields when running reconciliation rules

D.

Ignores empty fields when running match rules

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Question # 5

Northern Trail Outfitters wants to run a multi-step marketing campaign where customers receive different offers based on a strict priority hierarchy. The marketing team needs to ensure that each customer is assigned to only one segment to avoid sending overlapping promotions. Which feature should a Data 360 Consultant recommend to meet these requirements?

Options:

A.

Exclusion Rules

B.

Nested Segment Logic

C.

Waterfall Segmentation

D.

Sequential Segment Membership

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Question # 6

Northern Trail Outfitters (NTO) has a machine learning (ML) model trained externally in Amazon SageMaker to predict customer churn, and wants to use that model ' s inference inside Data 360 without duplicating data. What should NTO do to achieve this?

Options:

A.

Use built-in Data 360 Calculated Insights.

B.

Consume the predictions from the external platform as a data lake object (DLO).

C.

Connect the trained model in Data 360 in Bring Your Own Model (BYOM).

D.

Use an out-of-the-box Einstein Studio customer churn predictive model.

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Question # 7

When setting up file federation for a data lake on Azure Blob Storage, what is the role of the manifest file?

Options:

A.

It reduces the file size of the source data before Data 360 attempts to read it.

B.

It is used to manually map source fields to the Cloud Information Model.

C.

It defines metadata and paths to identify specific files for the data stream and track updates.

D.

It provides the PGP public key required to decrypt the federated data files.

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Question # 8

A Data 360 Consultant creates a segment of customers who placed orders in the last 30 days and includes related attributes from the Sales Order data model object (DMO) in the activation. After activating the segment to Marketing Cloud, the customer notices that some orders older than 30 days are included. What should the consultant do to resolve this issue?

Options:

A.

Filter out older orders in Marketing Cloud after activation.

B.

Apply a data space filter to exclude orders older than 30 days.

C.

Apply a 30-day date filter on the Sales Order DMO within the activation.

D.

Build a segment using the Sales Order DMO and filter orders to the last 30 days.

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Question # 9

A Data 360 Consultant needs to filter out specific contact points from the Unified Individuals that qualify for a segment. Where should the consultant apply this filtering?

Options:

A.

Apply contact point filtering during the creation of the segment

B.

Apply contact point filtering when creating an activation

C.

Apply contact point filtering leveraging a calculated insight

D.

Apply contact point filtering on data ingestion

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Question # 10

An organization is just getting started with Data 360 and wants to demonstrate quick wins in order to build momentum for broader adoption. Which business outcome should the organization prioritize?

Options:

A.

Consolidating all partner and supply chain data into a single master management hub

B.

Implementing a global data lineage system to calculate data quality scores and create audit reports for compliance teams across all business units

C.

Building a predictive platform to update dynamic segments every 30 seconds

D.

Improving customer service resolution times by giving support agents a 360-degree view

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Question # 11

Which permission setting should a Data 360 Consultant check if a custom Salesforce CRM object is not available in New Data Stream configuration?

Options:

A.

Confirm the View All object permission is enabled in the source Salesforce CRM org.

B.

Confirm the Ingest object permission is enabled in the Salesforce CRM org.

C.

Confirm the Create object permission is enabled in the Data 360 org.

D.

Confirm the Modify object permission is enabled in the Data 360 org.

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Question # 12

A lead architect needs to build a real-time Customer Health Dashboard in a custom web portal that displays a unified customer ' s recent purchase history (Engagement data) and their calculated loyalty score. Which API strategy is most appropriate to meet this requirement?

Options:

A.

Use the Metadata API to retrieve the schema of the unified profile, then use a standard REST GET call on the Individual object.

B.

Use the Query API to send an SQL/SOQL-based request to join data to retrieve a comprehensive view.

C.

Use the Profile API because it is optimized for high-speed retrieval of unified profile attributes and calculated insights.

D.

Use the Ingestion API to push the dashboard requirements into a data stream to trigger a webhook.

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Question # 13

A Data 360 Consultant is performing a source system inventory for Northern Trail Outfitters (NTO). During the review of the standard data model, the consultant identifies several business- specific fields in the source system that do not have a corresponding field in the standard data model objects (DMOs). Following best practices for mapping preparation, which action should the consultant take?

Options:

A.

Extend the relevant standard DMOs by adding custom fields to accommodate the missing data.

B.

Ignore the business-specific fields and map only the fields that exist in the standard DMOs.

C.

Create a new custom DMO for every business-specific field identified in the source system.

D.

Map the business-specific fields to the " Other " category to avoid modifying the standard model.

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Exam Name: Salesforce Certified Data 360 Consultant (Data-Con-101)
Last Update: May 22, 2026
Questions: 95
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