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Salesforce-Marketing-Associate pdf

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Salesforce Certified Marketing AssociateExam

Last Update Feb 25, 2024
Total Questions : 44

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Salesforce Certified Marketing AssociateExam Questions and Answers

Questions 1

The marketing team at Cloud Kicks notices that a critical data extension is able to be modified and deleted by anyone.

What should an associate utilize to prevent users from accidentally editing or deleting these data extensions?

Options:

A.

Use Manage Data Extension Policies to prevent users from modifying or deleting this data extension.

B.

Use Roles & Permissions to set modify and delete permissions for key data extensions.

C.

Use Contact Builder to move all key data extensions into the Salesforce Data Extensions folder.

Questions 2

A marketing associate at Northern Trail Outfitters is sending out several different emails to contacts. After several attempts, the most recent email fails to send. The associate confirmed that all contacts are subscribed to receive emails and there are no issues with the email build.

Which email send status explains why the most recent email failed to send?

Options:

A.

Wrong email

B.

Bounce

C.

Held

Questions 3

Cloud Kicks wants to ensure it has the highest quality contact information for newly acquired email signups.

Which method helps to minimize bad data?

Options:

A.

Double opt-in confirmation

B.

Mobile SMS keyword opt-in confirmation

C.

Smart capture opt-in confirmation