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CIMA Certificate Changed BA1 Questions

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Question 12

PetsPlus Pic. has outsourced its marketing operations to the recently established marketing firm MarketMe. MarketMe has devised and distributed an online survey on behalf of PetsPlus Pic, asking customers to

evaluate the products they purchase from the company.

An example of a question from the survey is as follows:

'What do you think of PetsPlus's decision to outsource its marketing operations to a marketing firm?

Which of the following best describes why this question will not yield good information for PetsPlus?

Options:

A.

Relevance

B.

Accuracy

C.

Reliability

D.

Cost efficiency

Question 13

All of the following would be likely to result from the process of globalization except one. Which ONE is the exception?

Options:

A.

Increased foreign competition in domestic markets

B.

A widening of price differentials between countries

C.

For businesses, wider access to supplies of inputs

D.

Increased international capital flows between countries

Question 14

Which of the following is a primary objective of a not-for-profit organisation?

Options:

A.

To satisfy the needs of a particular sector of society

B.

To maintain the growth of the organisation.

C.

To make a profit.

D.

To continue to exist.

Question 15

Which of the following is the most likely policy response to an economic recession?

Options:

A.

Revaluation of the domestic currency

B.

Deflationary policy to prevent rising inflationary pressure

C.

Reduce aggregate demand by raising interest rates, taxation, and reducing public expenditure.

D.

Raise aggregate demand by lowering interest rates, reducing taxation and raising public expenditure

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Exam Code: BA1
Exam Name: Fundamentals of Business Economics
Last Update: May 16, 2024
Questions: 468
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