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All Marketing-Cloud-Personalization Test Inside Salesforce Questions

Page: 7 / 8
Question 28

Which two items can be included in the total engagement score calculation?

Options:

A.

Identity merge date

B.

Visits

C.

Actions

D.

Time of Day

Question 29

What are the three primary areas of data stored in Marketing Cloud Personalization which represent a company's key business information?

Options:

A.

Shadow catalog information

B.

User behaviors

C.

Statistical tracking of KPIs

D.

Employee performance

E.

Operational information

Question 30

Which campaign type needs to be configured to set up the Marketing Cloud Personalization Connector for Sales and Service Clouds?

Options:

A.

Server-Side Campaign

B.

Mobile Campaign

C.

Email Campaign

D.

Web Campaign

Question 31

A business user wants to deliver different experiences to different segments within the same campaign, which testing option should they select?

Options:

A.

A/B testing

B.

Rule based testing

C.

Time based testing

D.

Variation testing

Page: 7 / 8
Exam Name: Marketing Cloud Personalization Accredited Professional Exam
Last Update: Apr 29, 2024
Questions: 111
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