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E3 CIMA Exam Lab Questions

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Question 24

When FarmCot Foods was founded five years ago, it was a small shop set up by a family of dairy farmers in a disused farm shed, selling their own produce to the local community. The family had decided, at that point in time, to diversify their dairy farming activities into also selling their own milk, cheese and ice cream products. The aim was to increase their revenues, as dairy farming in their home country had been in decline for a number of years.

Since then, the shop has been very successful and has expanded rapidly over the last three years, due largely to a strong growth in tourism in its home country and a shift in consumer demand for locally sourced fresh farm products. FarmCot Foods is now located in a large purpose-built building on the site of the original farm shed and also operates a very popular café, a children's play area and sells a much wider range of products and gifts, which are all sourced from local suppliers.

Which of the following best describes FarmCot Foods approach to strategy development in the last five years?

Options:

A.

Rational

B.

Freewheeling opportunism

C.

Incremental

D.

Emergent

Question 25

QQQ is a family run business which manufactures and sells chocolate. QQQ employs 80 staff in its factory and shops. It operates 10 shops within a number of small towns in the northern region of Country P. In the last four years, demand for QQQ's products has decreased, as customers in its local region are increasingly shopping in large supermarkets and out of town facilities, which are more convenient and tend to offer cheaper priced goods. The recent economic recession has hit the region hard and many local people have moved away to find work in other regions of the country. The internet has also impacted upon its business, as many customers are now making purchases of chocolate via the internet.

The Managing Director (MD) of QQQ has recently retired and the Board took the decision to make an external appointment to replace him. The new MD believes that QQQ needs to invest in new technology within its factory. This would reduce staffing levels by 15% and would reduce wastage and costs, allowing QQQ to offer more competitively priced products. He also believes that QQQ must invest in its own website. However QQQ's staff are very unhappy with these proposals. Some of the family members of the Board are concerned that this change will destroy the family tradition and reputation of QQQ that has been built up over many years.

Select the correct descriptor for each of the forces for change below.

Options:

Question 26

To lead change successfully, Kotter and Schlesinger recommends that an Organization should change its strategy according to the situation. Effective change leadership therefore involves determining the optimal speed of change.

 

Which of the following statements would justify proceeding slowly with a change initiative?

Options:

A.

Where resistance will be intense and extensive.

B.

Where resistance will be low and more localised.

C.

Where information and commitment from others is unnecessary.

D.

Where you have more Organizational power than those who may resist the change.

Question 27

The concept of Triple Bottom Line (TBL) reporting expands traditional accountancy reporting systems to consider social and environmental performance, rather than simply financial performance.

 

Which THREE of the following does the TBL concept suggest should be measured in order to encourage greater business social responsibility?

Options:

A.

Productivity

B.

Profit

C.

People

D.

Planet

E.

Privacy

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Exam Code: E3
Exam Name: Strategic Management
Last Update: May 2, 2024
Questions: 280
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